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Marketing for Startups & Scaleups

We turn young companies into rising stars.

Startups need attention the most when they can least afford marketing resources.

Sometimes they’ll create their own unsuccessful campaigns. Or they put marketing on hold, and languish in obscurity.

We design marketing and PR programs that are the right size and shape for young companies. From the first tagline to the IPO interviews, we create stories and experiences that fuel sustained growth.

 

We know what founders need - and what they don't.

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Our Team

Is it time to work with Bast?

The best results happen when there's real momentum to work with. Here's how founders and investors usually know it's time:

  • You're not ready to hire in-house marketing resources but no one else knows how to do it.

  • A product launch or fundraise is approaching and you need to show up credibly.

  • You know your story is compelling but struggle to put it into words.

  • Buyers, media, and analysts don't know who you are.

  • You're losing deals because prospects don't grasp your value quickly enough.

  • The team is heads-down on product and no one owns the narrative.

 

If any of these sound familiar, it's time to elevate your messaging. 

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LAUNCH TRACK

Pre-Seed to Series A

At this stage, our goal is to grow traction, elevate founder profiles, build trust, and establish the primary brand tone.

Messaging

Brand messaging foundation and positioning framework

Founder story and narrative development

Audience and competitive landscape mapping

Brand Architecture

Channel strategy

Media Kit: founder bios, high-res assets, and a 1-page Problem/Solution summary

SEO/GEO/AEO strategy

Website conversion engine

Social footprint: company and executive profiles

Media and influencer relations

Digital flagship campaign release

SCALE TRACK

 Series A to IPO

We scale your strategy and programs for market dominance.

Credibility and Growth

Social media content and management

Thought leadership and ghostwriting

Newsletter

Content and campaigns

Investor communications

Podcast and speaking engagements

Media relations

Award and list submissions

Byline articles and op-eds

Crisis communications plan

Reputation management

Measure & Optimize

Share of voice tracking

Engagement and audience growth analytics

Media coverage reporting

Quarterly strategy reviews and pivots

<Grow into market leader.>

Lush Green Courtyard

Minimize risk. Maximize valuation.

FOR THE VC: PORTFOLIO HEALTH CHECK.

Does your portfolio need support? Is a weak narrative or a looming public relations risk capping your portfolio’s valuation?

We provide VCs with a confidential, rapid-turnaround audit of their active investments—identifying who is exposed, who needs immediate brand optimization, and how to fix it before your next funding round.

Our Portfolio Health Check evaluates your companies to identify:

  • Reputational Vulnerabilities: Companies exposed to regulatory, cultural, or cybersecurity narrative risks before they hit the headlines.

  • Narrative Blind Spots: Founders failing to convey their category authority to the market

  • Executive Visibility Gaps: Leadership teams without the public-facing footprint required to drive industry influence.

 

Schedule a Confidential Audit

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From early-stage disruptors to young market titans, we build authority and appeal. 

 

Accelerate your growth today. <let’s talk>

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